LNP 247 How to Effectively Use LinkedIn Karen Yankovich

By Patricia Iyer MSN RN LNCC | January 2, 2019

Welcome to 2019! The podcast you are about to hear was the #2 most downloaded interview in 2018. Karen Yankovich shares tips on how to most effectively use LinkedIn. Karen Yankovich is the President of Uplevel Media, which is a social media marketing agency that delivers profitable cutting edge digital strategies. She is an internationally…

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LNP 232 How to Manage Your Message Jim Karrh

By Patricia Iyer MSN RN LNCC | November 12, 2018

Jim Karrh’s topic is “Manage Your Message Using the Power of Everyday Business Conversations to Grow Your Practice.” Jim serves his clients as a consultant, coach and a speaker. He’s also a featured blogger for American Marketing Associations Executive Circle and author of the forthcoming book “Manage Your Message” to be published by Career Press.…

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LNP 229 How to Use SEO on Your Website

By Patricia Iyer MSN RN LNCC | October 31, 2018

SEO is ‘Search Engine Optimization’ or in other words, the process of getting a website to rank highly on Google when someone searches for a related term. SEO goes hand in hand with content marketing because you can use keywords in your content in order to help target certain search terms. In other words, by…

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