Marketing
708 – Avoiding Common Pitfalls When Meeting Attorneys as a Legal Nurse Consultant – Pat & Barbara
Welcome to Legal Nurse Podcast, where the conversation focused on the critical importance of first impressions, especially for legal nurse consultants (LNCs) navigating attorney relationships and courtrooms. The discussion explored the split-second judgments professionals encounter when meeting someone new, highlighting research showing that impressions are often formed within a tenth of a second and tend…
Read More701 – Creating LNC Introductory Videos That Connect, Engage, and Convert – Pat Iyer
In this episode of the Legal Nurse Podcast, Pat Iyer explores the essentials of creating a powerful introductory video for your Legal Nurse Consulting (LNC) business. She shares a step-by-step framework informed by her book, “AI Powered Video for LNCs: A Step-by-Step Guide for Visibility and Growth,” designed to help you stand out and connect…
Read More697 – Building Powerful Law Videos: Structure for Experts and Consultants – Pat Iyer
In this episode of Legal Nurse Podcast, Pat Iyer unveils a powerful model for creating video content that resonates with attorneys and legal nurse consultants. Drawing on the tree metaphor developed by video marketer Nate Woodbury, Pat Iyer explains how the Trunk, Branches, and Leaves structure can help anyone systematically generate engaging topics for their…
Read More695 – Overcoming Video Anxiety with AI Tools and Practical Editing Tips – Pat & Tracey
Welcome to this episode of the Legal Nurse Podcast! In this episode, Pat Iyer and Tracey Kapper dive into the transformative power of video marketing through the lens of their newly released books, “AI-Powered Video for LNC’s” and its companion workbook. Listeners are invited behind the scenes as Pat Iyer shares her journey from nervously…
Read More693 – From Invisible to Indispensable: Choosing Videos That Attorneys Look For – Pat Iyer
In this episode, Pat Iyer shares a compelling approach to selecting video topics that resonate with attorneys in the legal nurse consulting field. Drawing from a real case example, Pat Iyer illustrates how focusing on issues attorneys face rather than seeking attention from peers or social media can directly lead to new business opportunities. The…
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