Marketing
697 – Building Powerful Law Videos: Structure for Experts and Consultants – Pat Iyer
In this episode of Legal Nurse Podcast, Pat Iyer unveils a powerful model for creating video content that resonates with attorneys and legal nurse consultants. Drawing on the tree metaphor developed by video marketer Nate Woodbury, Pat Iyer explains how the Trunk, Branches, and Leaves structure can help anyone systematically generate engaging topics for their…
Read More695 – Overcoming Video Anxiety with AI Tools and Practical Editing Tips – Pat & Tracey
Welcome to this episode of the Legal Nurse Podcast! In this episode, Pat Iyer and Tracey Kapper dive into the transformative power of video marketing through the lens of their newly released books, “AI-Powered Video for LNC’s” and its companion workbook. Listeners are invited behind the scenes as Pat Iyer shares her journey from nervously…
Read More693 – From Invisible to Indispensable: Choosing Videos That Attorneys Look For – Pat Iyer
In this episode, Pat Iyer shares a compelling approach to selecting video topics that resonate with attorneys in the legal nurse consulting field. Drawing from a real case example, Pat Iyer illustrates how focusing on issues attorneys face rather than seeking attention from peers or social media can directly lead to new business opportunities. The…
Read More689 – Empowering Legal Nurses: Conference Highlights on Marketing, AI, Litigation, and Clinical Expertise – Pat & Barbara
The Legal Nurse Podcast, hosted by Pat Iyer, explores ways to sharpen skills for Legal Nurse Consultants (LNCs) in this special episode. Pat is joined by her colleague Barbara Levin to discuss the upcoming 13th LNC Success Conference, a live virtual event built for both beginners and experienced LNCs. The conversation shows how online learning…
Read More685 – Video Marketing Secrets for Legal Nurse Consultants – Pat Iyer
In this episode of the Legal Nurse Podcast, host Pat Iyer dives into one of the most pressing topics for legal nurse consultants today: the critical role of video in modern marketing. Drawing from her experience and her newly released book, “AI-Powered Video for LNCs,” Pat Iyer unpacks the skyrocketing influence of video content on…
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