Marketing
LNP 60 – What is Your Legal Nurse Consultant Brand? With Jena Rodriquez
Jena Rodriquez is a six and seven-figure brand strategist. She is passionate about transforming businesses from so-so to “Wow” with brand clarity strategy, branding and profit enhancement expertise. Jena’s tips will help you build your legal nurse consultant brand. Jena is the founder of “Brand With Jena”, a company that elevates and transforms entrepreneurs’ businesses…
Read MoreLNP 59 How to Decipher Your Ideal Client's Needs
How do you decipher your ideal client’s needs? What is the key for how to address their needs? Learn to listen to your ideal client’s needs Your approach has to be in plain English so that you speak directly to a specific kind of buyer about their specific kind of problem. It’s not marketing speak.…
Read MoreLNP 57 Tips for Cold Calls on Attorneys
Are you making cold calls on attorneys? Here are some tips for smoothing the process. Do you hear objections? If you can’t overcome them, you’ll never close the sale. Here are 3 tips to stay in control so you can get to the next step. Listen as Pat Iyer chats about these key points Some…
Read MoreLNP 56 How to Get Your Foot in the Door – Caryn Kopp
Caryn Kopp is the “Chief Door Opener” at Kopp Consulting. She excels in helping others to get your foot in the door. She has a door opener service that has helped thousands of business owners and salespeople secure initial meetings with high level decision makers in almost every major company, including PMG, GE, Merck, Verizon,…
Read MoreLNP 55 – A Model of a Successful Sales Presentation to an Attorney
How to you react when you have an opportunity to make a successful sales presentation to an attorney? Let’s say you come home from work to a message on your answering machine. Attorney Geoffrey Gillis says he received your name from a colleague and would like you to set up a time to meet with…
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